Well, last night’s #TestTheDrive campaign went very well. Here’s how we did in that hour…
Almost 35k tweets in an hour. Fantastic. I think we can work on those replies, making more of an effort to engage with our fellow tweeters, but overall this is amazing for a dry run. Almost everyone was fantastic at following the one hashtag rule with only about 1% of participants tweeting out more than one.
We got a big boost from some influencers lead by Stargate’s Michael Shanks, and Dark Matter’s Zoie Palmer and Alex Mallari Jr. Majorie Liu, Rachel Caine, Peter Williams, Simone Bailly, Jeff Teravainen, Corin Nemec, Mika McKinnon, Patrick Gilmore, Mike Dopud, and David Nykl were instrumental were a big part of yesterday’s tweet storm that saw us trending in both the U.S. and Canada. As were you all, especially these three, our top tweeters…
Wow! In fact, we continued trending in Canada into the week hours of this morning. Congrats and thanks to all, and in particular the @StargateNow and @StargateNow_EU teams. If you missed it, here’s an interview with two of our frontline stars, Kelli Zielinski and Tom Gardiner –
Meet Two Fans Behind the StargateNow Movement
Alright! Now that we’ve sufficiently recharged, let’s get ready to do it all over again with our international fans in less than an hour!
A rules refresher…
Make sure you’re following @StargateNow and @Stargate_EU as they’ll be releasing the secret hashtag 15 minutes before the tweet-storm.
See you there!
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